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Rachel Bu – Founder, Authorne

Contemporary Visual Artist & Founder of Authorne

BEHIND THE ARTIST

Rachel Bu, a Canadian-Chinese visual artist based in New York City, is the founder and creative director of Authorne, a fine jewelry brand specializing in bespoke jewelry. Her creations combine Eastern and Western influences, with a focus on balancing masculine and feminine elements. Each piece is handcrafted using the highest quality materials, intended to become modern heirlooms. The brand also offers personalized commissions, allowing clients to create unique pieces that tell their own stories.

THE BESPOKE STORY

Rachel Bu x Michael Andrews

When Rachel decided to launch her highly anticipated new collection, she knew that her outfit needed to reflect the same level of artistry and elegance that her jewelry embodies. Recognizing the importance of making a striking impression, Rachel sought out Michael Andrews Bespoke, a name synonymous with luxury and craftsmanship in the world of custom tailoring. With a deep understanding of her personal style and the aesthetic of her brand, the team at Michael Andrews worked closely with Rachel to create a bespoke outfit that would perfectly complement her new collection. Every detail was meticulously considered, from the selection of luxurious fabrics to the precise tailoring that would enhance her natural silhouette. The result was not just an outfit but a statement piece that resonated with the sophistication and creativity that defines Authorne.

For Rachel, the collaboration with Michael Andrews Bespoke was more than just about fashion; it was about aligning her personal brand with the ethos of her jewelry collection. Michael Andrews Bespoke’s commitment to excellence and their ability to translate Rachel’s vision into a tangible, wearable work of art made them the ideal partner for this significant event. The outfit they created not only elevated her presence at the launch but also embodied the same principles of bespoke craftsmanship and attention to detail that Rachel instills in each of her jewelry pieces. The synergy between Rachel’s innovative designs and Michael Andrews’ bespoke tailoring resulted in an unforgettable look that captured the essence of both brands, leaving a lasting impression on everyone who attended the launch.